Public opinion plays a critical role in the American response to global warming. This report examines and provides a qualitative overview of Americans' beliefs and attitudes about global warming. Through nationally representative surveys, the information investigates, tracks and explains public climate change knowledge, risk perceptions, policy support and behaviour.
The report outlines key findings in the following categories: global warming beliefs; emotional responses to global warming; perceived risks of global warming; personal and social engagement with global warming; efficacy beliefs; and impacts of global warming
The findings offer insights vital to the design of effective climate change education and communication campaigns conducted by local, state and national governments.